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Prepaid phone cards have become a cultural phenomenon...and the most popular way for millions of ethnics, regardless of income level, to call home to their families overseas.

In terms of the Spanish speaking market alone, over 150 Million overseas calls per month are initiated from the USA, utilizing prepaid phone cards. DIGA ENTERTAINMENT LLC has become the leader in exploiting the marketing potential of the phone card, its related voice prompts and the network of thousands of bodegas where these cards are sold.... utilizing this medium as a powerful and unique way to target ethnics. more...


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